Distributor: Heinz
Category: Commercial
Service Provided: Editing, Color Grading, Subtitling, Digital Intermediate, Interactive Media
The Heinz commercial “Draw Ketchup” features an experiment where people across five continents are asked to draw ketchup. Most participants instinctively draw a bottle of Heinz Ketchup, showcasing the brand’s iconic status. These drawings are later used as new labels for Heinz bottles, emphasizing the brand’s global recognition and creativity.
“People hitting the Heinz bottle create a percussion medley.“